Eco-friendly retail cards – lean, green revenue-building machines
Consumers are increasingly conscious of their environmental impact and this extends to the brands, products and services they choose to engage with. Indeed, nearly 60% of customers are willing to pay more for brands that are committed to maintaining a positive environmental impact.
- 740 micron uncoated board – a sustainable alternative to plastic that is created from replenished raw materials. It is a popular choice for businesses seeking to launch a sustainable printed product that reduces their plastic consumption. Ginkgo board is 100% Forrest Stewardship Council (FSC) certified, 100% bio-degradable and 100% compostable, but these impressive green credentials do not compromise its excellent quality, rigidity and durability.
- eCard also provides an attractive green alternative to 100% plastic cards. Cards produced with eCard look and feel virtually identical to PVC cards, but are made from 60% chalk and 40% HDPE (High Density Polyethylene). This completely non-toxic material boasts an environmentally sound production process and can be manufactured using exactly the same machinery used to produce PVC cards. Same brand advocate, just using chalk!
- 740 micron coated board 100% paper-based cards provide another environmentally conscious alternative to traditional plastic gift cards, while grabbing attention with a plethora of printing possibilities that are unmatched by plastic. The exceptional rigidness offers a plastic-like feel, while reducing use of natural resources and waste, notably by 59% in grid electric energy waste.